Can food waste Awareness
Awareness Campaign
Software
2 months
Shortcut
Imagine a bustling household where canned goods line the pantry shelves; each can represent a meal waiting to nourish. Yet, as the days pass, many of these cans are forgotten, left to expire. So, what can be done?
Deep dive into the Brief
SDG on Focus
As we explore the 17 Sustainable Development Goals,
one pressing issue emerges: the irresponsible consumption
and disposal of canned food, which leads to both food and
metal packaging waste.
Adapting Process
What does the focus group say?
Aa
Aa
Oswald font was chosen to create an impression among the audience.
Due to its bold properties impact font was chosen to bring a sense of alertness.
SPOTLIGHT
Learning Crescendo
Learnt how sustainability
is currently important.
The importance of having both primary & Secondary research.
Understanding what
kind of illustration
styles to use.
How I should create a
campaign through
different mediums.